The Manhattan market was severely affected by the COVID-19 pandemic however has been experiencing a rebound, primarily pushed by sturdy beneficial properties in common charge during the last three years. Legislative and provide adjustments are anticipated to positively have an effect on lodge market tendencies going ahead, and our demand forecast reveals a rebound past 2019 ranges by 2025.
The Manhattan market, which demonstrated resilience in the course of the decade ending 2019, was severely affected by the COVID-19 pandemic. The town reopened in June 2021 when restrictions on gatherings had been lifted, and vacationer points of interest reopened; Broadway theaters reopened in September 2021. Regardless of a minor setback in late 2021 as a result of COVID-19 variants, the market has been experiencing a continued restoration since, primarily pushed by sturdy beneficial properties in common charge during the last three years. In 2023, the typical every day charge (ADR) peaked, surpassing the 2019 stage by over 20%. Conversely, occupancy continued to lag in 2023, ending within the low 80s. Nevertheless, substantial ADR will increase bolstered the market’s 2023 RevPAR past the 2019 stage by roughly 14.0% and above the 2008 peak by 2.0%. The total market restoration would require the whole return of worldwide journey, assembly and group enterprise, and industrial demand. Though the excessive inflationary ranges that affected the U.S. from the latter half of 2022 by means of 2023 have just lately leveled off, this inflationary surroundings could have a short-term affect on market demand and ADR development.
COVID-19 Pandemic: Impact on Lodge Guestroom Stock
The COVID-19 outbreak started affecting the Manhattan lodging market in late February 2020 and led to the digital dissipation of lodging demand. In response to the substantial demand declines, many resorts suspended operations in 2020. Most resorts have reopened. Nevertheless, some have completely closed, are working as short-term shelters for homeless residents or migrants/asylum seekers, or have been (or could also be) transformed to alternate makes use of. Though the brand new provide pipeline stays dense by means of 2026, the closures and conversions, together with the cancellation of some growth tasks, ought to mitigate a number of the affect of recent provide and contribute to the market’s general restoration. Manhattan guestroom stock adjustments from 2020 by means of 2023 are illustrated beneath.
Manhattan Guestroom Stock Standing as of December 31, 2023
Supply: CoStar/STR and HVS
We notice that most of the properties at the moment working as short-term shelters for migrants/asylum seekers and people who have remained closed with unsure reopening dates are older belongings which are in truthful to good situation, and plenty of have vital obsolescence drawbacks. As such, we anticipate that over 60% of those guestrooms have a excessive likelihood of both closing completely or being transformed to a different use over the following a number of years.
Resorts as Non permanent Shelter Amenities
Previous to the COVID-19 pandemic, a number of the outer-borough resorts had been already contracting guestrooms with the New York Metropolis Division of Homeless Providers (NYC DHS) to offer short-term shelter services for homeless residents. The pandemic exacerbated the homeless inhabitants disaster. Because of this, quite a few resorts in Manhattan started contracting guestrooms with the NYC DHS from 2020 by means of 2022. Extra lodging services had been utilized as shelters throughout 2020 and 2021 to accommodate social distancing necessities in the course of the top of the pandemic.
Intensifying the housing dilemma, an inflow of migrants/asylum seekers (lots of whom had been transported immediately from different states) started to reach in New York Metropolis within the second quarter of 2022; this grew to become a daily prevalence in 2023. Greater than 156,000 migrants and asylum seekers have arrived within the metropolis throughout this era. A number of dozen resorts throughout the 5 boroughs are at the moment being utilized as short-term shelters as metropolis officers try to handle the disaster surrounding homeless residents and migrants/asylum seekers. Probably the most notable of those properties is The Roosevelt Lodge in Midtown Manhattan, which serves as the primary consumption heart and Humanitarian Emergency Response and Aid Middle for migrants/asylum seekers. The usage of resorts as short-term migrant shelters has reportedly created compression for some Manhattan submarkets. In some instances, the usage of resorts to deal with New York Metropolis’s homeless inhabitants and migrants/asylum seekers might develop into a everlasting resolution to the town’s inexpensive housing disaster.
Native Legislation 18
Native Legislation 18, often known as the Brief-Time period Rental Registration Legislation, was adopted on January 9, 2022, requiring all short-term-rental hosts to register with the Mayor’s Workplace of Particular Enforcement (OSE). Native Legislation 18 prohibits reserving platforms (equivalent to Airbnb, Vrbo, and Resorts.com) from processing transactions for short-term leases that aren’t registered with the OSE. On September 5, 2023, the OSE commenced the preliminary section of Native Legislation 18 enforcement to make sure that short-term-rental hosts are utilizing the town’s verification system persistently and appropriately. Given the tight restrictions, a big portion of the short-term leases in New York Metropolis aren’t permitted to function. It’s anticipated that the resorts will take in a portion of this room-night demand. Lodge house owners and operators out there are rigorously watching lodge demand tendencies for any adjustments that develop in response to Native Legislation 18; nonetheless, a while is required for these tendencies to evolve.
Native Legislation 97
Native Legislation 97 was handed in April 2019 as a part of the Local weather Mobilization Act, which requires that the majority buildings larger than 25,000 gross sq. toes should meet new vitality effectivity and greenhouse gasoline emissions requirements in 2024, scale back emissions 40% by 2030, and scale back emissions 80% by 2050. Many property house owners and operators have reported that their lodge buildings meet the 2024 and 2030 necessities. Beginning in 2025, penalties might be issued for both non-compliance with the necessities or for non-reporting. Thus, house owners of older resorts should contemplate the price of both making the required upgrades or remitting penalty fines. Native Legislation 97 doesn’t immediately have an effect on Manhattan lodging guestroom stock. Nevertheless, these potential prices, together with the related increased growth prices and common bills (e.g., increased property and legal responsibility insurance coverage prices), have to be thought of by lodge builders, lodge possession entities, and lodge operators.
NYC Citywide Resorts Textual content Modification
In December 2018, the Metropolis Council adopted a textual content modification to the M1 zoning district rules, requiring a special-use allow for brand new lodge developments in M1 zoning districts. On December 9, 2021, the Metropolis Council adopted the Citywide Resorts Textual content Modification, extending the special-use allow requirement to all new lodge development tasks in all 5 boroughs. This primarily eradicated as-of-right lodge growth in Manhattan. The Citywide Resorts Textual content Modification requires that lodge development commencing after December 9, 2021, use unionized development workforces. Lodge possession entities and lodge operators should then adhere to collective bargaining agreements for hourly employees within the operational departments (rooms, meals and beverage, and engineering/upkeep). Thus, lodge house owners and operators should contemplate the upper prices related to these labor necessities. We notice that meals and beverage operations leased to exterior operators are exempt from the unionized workforce requirement. Though the event of limited- and select-service lodging services is anticipated to be stifled by the NYC Citywide Resorts Textual content Modification, the potential stays for the event of upper-upscale and luxurious merchandise the place income technology might offset the upper development and operational prices.
Expiration of Native Legislation 50 and New Housing Legal guidelines
Native Legislation 50 was enacted in 2015 to ban the conversion of resorts with greater than 150 guestrooms to alternate makes use of. Beneath Native Legislation 50, house owners of enormous resorts might convert solely 20% of the guestroom stock to a different use; a minimum of 80% of the property’s guestroom stock was required to be retained for lodge use. Native Legislation 50 expired in June 2019, thereby enabling lodge possession entities to transform resorts to alternate makes use of, equivalent to micro residences and scholar housing. Some resorts could function with a decreased guestroom depend in an effort to extend operational efficiencies.
Moreover, the Housing Our Neighbors with Dignity Act, or HONDA, (S5257C/A6593B) that was signed into New York State regulation in June 2021 permits financially distressed resorts and workplace buildings to be completely transformed to inexpensive housing. Furthermore, new laws (S4937C/A6262B) was enacted in June 2022 that enables residential resorts with totally different constructing rules (Class B resorts) situated inside residential zoning districts or inside 400 toes of such districts to be transformed to everlasting residential models with their present certificates of occupancy.
Manhattan Market Forecast 2024–2028
Based mostly on our evaluation of the historic knowledge, a evaluate of the web new provide pipeline, and the outlook for demand development, we now have ready the next forecast for the Manhattan lodging market by means of 2028. Occupancy is forecast to succeed in the mid-to-high 80.0% stage by 2025/26, mirroring the market’s efficiency within the decade previous to the pandemic.
MetLife Stadium has been awarded eight tournaments for the FIFA World Cup 2026, in addition to the World Cup ultimate. MetLife Stadium is situated in East Rutherford, New Jersey, roughly ten miles (by automobile) northwest of Manhattan. Given this location, the World Cup matches might be hosted collectively by New York Metropolis and New Jersey. The eight World Cup tournaments and the World Cup ultimate are anticipated to considerably bolster leisure and tourism demand and ADR ranges for the native space. Furthermore, Manhattan is anticipated to be notably affected given the borough’s direct entry to/from northern New Jersey.
Strengthening demand and a constrained provide pipeline are anticipated to help continued ADR development. Contributors to the anticipated demand development embrace the sustained return of worldwide leisure vacationers (notably Chinese language vacationers), continued gradual return of enterprise journey, and steady development of assembly and group exercise. We forecast occupancy to stabilize at 88.8% in 2028, barely increased than the 2018 peak, given the restricted provide pipeline.
General, the 2028 ADR forecast equates to $293.63 in 2019 {dollars}, roughly 10% above the 2019 stage.
Manhattan Internet Provide and Demand Forecast
Supply: CoStar/STR (Historic), HVS (Forecast)
Manhattan Room Provide— Historic and Forecast
Supply: CoStar/STR (Historic), HVS (Forecast)
Manhattan Occupancy, ADR & RevPAR—Historic and Forecast
Supply: STR (Historic), HVS (Forecast)
Our forecast incorporates the beforehand mentioned provide concerns, together with the brand new provide within the coming years and guestrooms which are prone to be faraway from the market stock because of closures, dimension reductions, or conversion to alternate makes use of. The result’s a web enhance in provide of roughly 9.1% from January 2020 by means of 2028, which ought to additional help the RevPAR forecast as hoteliers achieve stronger pricing energy upon an entire return of demand.
Conclusion
The Manhattan lodging market skilled extraordinary development within the decade previous to the pandemic. Throughout this era, demand development, at roughly 57%, outpaced the 52% enhance in provide. Occupancy ranges gave the impression to be firmly established within the higher 80% vary throughout this era. Nevertheless, the introduction of recent guestroom stock contributed to a decline in ADR from 2015 to 2017 and once more in 2019. The COVID-19 pandemic altered the trajectory of the Manhattan lodging efficiency and had extreme results available on the market. Nevertheless, the market has been experiencing a robust and accelerating restoration for the final couple of years. The market is properly positioned for continued financial success over the long run, supported by a various base of employers, a strong tourism trade, and an expanded conference heart, in addition to a number of new and deliberate larger-scale, mixed-use developments. Occupancy ranges ought to return to historic norms as world journey continues to strengthen and New York Metropolis stays a premier gateway vacation spot. Lastly, as the web new provide is absorbed by means of 2027 and the brand new provide pipeline significantly contracts, ADR will increase are anticipated to strengthen and help the forecasted RevPAR development.
Our strategic positioning inside native markets empowers us to conduct main interviews with key market individuals. This method ensures we receive real-time insights and present knowledge for every market that we function in. For extra info on the Manhattan lodging market or for assist making knowledgeable funding selections that align together with your objectives and threat tolerance, please contact your HVS New York Metropolis hospitality consultants, Roland de Milleret, MAI, at (516) 209-7305 or Patricia Shih at (404) 791-5509.
About Roland deMilleret, MAI
Roland de Milleret, MAI, is a Senior Managing Director of HVS New York. Since becoming a member of HVS in 1999, Roland has offered lodge funding recommendation and carried out value determinations, feasibility research, and different consultancy assignments for over 3,500 resorts and resorts within the U.S., Mexico, and the Caribbean. His trade experience additionally contains the collection of administration firms and the negotiation of administration agreements. Roland is a number one knowledgeable on the Manhattan lodging market and has labored on assignments for many of the resorts in that market. Roland was an adjunct professor at NYU’s College of Persevering with and Skilled Research, the place he taught a course on lodge growth every spring semester from 2007 to 2009. For additional info, please contact Roland at (516) 209-7305 or rdemilleret@hvs.com.
About Patricia Shih
Based mostly within the Manhattan workplace of HVS, Patricia Shih has greater than 15 years of expertise in hospitality, together with lodge appraisal and market examine assignments throughout the japanese United States. She spent greater than a decade below the Hilton Worldwide umbrella, in roles starting from Gross sales Consultant to Company Gross sales Supervisor at Hilton’s Embassy Suites Atlanta Perimeter Middle. She previously labored in administration roles on the Harvey Lodge and Harvey Suites – Dallas/Fort Value Worldwide Airport, in addition to on the Adam’s Mark Lodge in Downtown Dallas. Patricia earned her BBA in Strategic Administration with an emphasis in Organizational Conduct from the College of North Texas. Contact Patricia at (404) 791-5509 or pshih@hvs.com.